Thứ Năm, 26 tháng 4, 2012


ENTRY 4- Đàm Thị Lan
Argument structures and Fallacies
Item 1
-          Evaluation: As we can see the advertisement, there are many phrase words which focus on nature: nature instinct containing organic herbs and no artificial substances, natural body wash
Fallacies of relevance    ------------->       appeal to nature
Item 2
-          Source: http://www.youtube.com/watch?v=7udQSHWpL88
Analyzing: DIRECTV - "Don't Wake Up in a Roadside Ditch" 2012 Commercial
There is a content of fallacies- fallacy presumption:  slippery slope in Direct TV advertisement.
1. When your cable company puts you on hold, you get angry. 
2. When you get angry, you go blow-off steam. 
3. When you go blow-off steam, accidents happen. 
4. When accidents happen, you get an eye-patch. 
5. When you get an eye-patch, people think you’re tough. 
6. When people think you’re tough, people want to see how tough. 
7. And when people want to see how tough, you wake-up in a roadside ditch. 
8. Don’t wake-up in a roadside ditch. Get rid of cable. 


Item 3
-          Source: Hoa Hoc Tro magazine s 879
Cùng nhìn v mt hưng
2 MR ngôi bàn chuyn tình yêu
MR1: Yêu là gì nh? Làm sao biết được nàng yêu ta?
MR2: Yêu là cùng nhìn v mt hướng
MR1( nhy thót lên): thế thì may quá, nàng đã yêu ta ri.
MR2(ngc nhiên): ???
MR1( gii thích): hôm  qua t đến nhà nàng, nàng ngi cnh t, nàng m TV và ri hai đứa xem.


-          Analysis:  the pharse “cùng nhìn v mt hướng”
The phrase has 2 means:
1.       They have something in common such as: hobbies, characteristics, opinions.
2.       They look at the same side. (in situation MR1 and his girlfriend look at TV).
Due to the vagueness of the phrase, there is leading to
Premise 1: love is looking at the same side
Premise 2: MR1 and his girlfriend looked at TV last night
                  
  Conclusion:  she loved him
                     ---------->  Ambiguity fallacies



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